Signage Mounts

What are the Features of Digital Signage?

admin — Tue, 16 Apr 2024 16:08:00 +0000

Modern digital signage comes packed with a number of features that enhance its value as a crucial asset for any business. Despite the benefits of having an array of features available, the abundance of options can sometimes be daunting when selecting a digital signage display. This article will highlight some of the most popular features of digital signage and explore what makes them particularly beneficial.

Changing your Digital Signage Remotely

For many businesses, the capability to remotely alter digital signage instantaneously stands out as one of its most appealing attributes. This functionality offers unparalleled flexibility and authority over your signage, ensuring that displayed information remains accurate at all times. For instance, if your restaurant runs out of a popular menu item, you can promptly update your digital menu boards to indicate its unavailability. When the item is replenished, you can swiftly update your menus from any location worldwide.

Edit Multiple Locations or Screens Simultaneously

This represents an enhanced iteration of the previously mentioned capability, enabling you to group and update numerous individual locations or screens concurrently. For instance, if you operate multiple restaurants with identical menus, you can streamline the updating process by modifying all menus simultaneously, thereby saving significant time. Similarly, this feature proves advantageous when managing screens located in the same vicinity, such as identical directories positioned across various sections of a building. Nevertheless, individual updates for each location remain possible, ensuring you maintain full control over the content.

Taking Advantage of Advanced Dayparting

Advanced dayparting stands out as a prevalent and beneficial feature of digital signage, particularly favored by forward-thinking businesses. This functionality empowers you to pre-schedule alterations, accommodating both temporary adjustments and recurring modifications. For instance, with advanced dayparting, a business can effortlessly rotate menus for breakfast, lunch, and dinner periods. Moreover, they can also set specific dates, like December 25th, for unique menu changes, seamlessly reverting to the regular menu thereafter.

Display Multiple Types of Media at Once

Digital displays possess the capability to seamlessly integrate various forms of media simultaneously, encompassing videos, text, images, animations, and even audio. This adaptability enables your business to leverage each media type optimally, tailoring them to suit specific circumstances. Moreover, depending on the context, you can allocate two different media types to a single area; for instance, incorporating a video within your image carousel.

Digital Signage with Enhanced Visibility

This functionality holds particular significance when employing signage to draw in customers or passersby, particularly evident in window-facing digital displays. While many displays are crafted to catch attention and serve as a focal point of your establishment, certain screens are specifically engineered to capture attention from afar. For instance, our LED Pro Posters are capable of grabbing the attention of passersby from distances exceeding 100 feet, regardless of the time of day, and are equipped with dynamic brightness settings. By selecting the appropriate content and screen, you can effortlessly enhance the visibility of your content, messages, and business.

Weatherproof Digital Signage for Outdoors

Deploying digital signage in outdoor settings might seem intimidating, especially in regions prone to high humidity or frequent rainfall. However, outdoor digital signage solutions are meticulously crafted to withstand even the most severe Canadian weather conditions, safeguarding your investment for the long haul. If you’re uncertain about which model is best suited for your local environment, don’t hesitate to reach out to our experts for guidance, or consult the detailed specifications of the signage model on our website.

Safety and Emergency Communications

During emergencies and other critical situations your screens can activate a pre-programmed emergency mode. This built in emergency mode feature sets your displays to showcase only the most vital safety information, evacuation procedures, and emergency contact information. Ensure employee’s and customer’s safety and well-being with effective use of digital signage technology.

Touch Screen Capabilities and Integration

Specific types of digital signage incorporate touch screen technology to elevate the experience for your guests and customers. While commonly utilized for digital directories, navigation, and wayfinding signage, this feature proves exceptionally valuable across various industries such as retail and education. Touch screen digital signage options are available in both indoor and outdoor variants, catering to the specific needs of your company.

In Conclusion

In conclusion, there are a large number of very helpful features that have helped make digital signage as popular as it is today. While these features may be somewhat overwhelming, focusing on the most popular features, and examining how they can meet your needs, is a great way to start. If you have any questions regarding digital signage, it’s features, or what type of signage is best for your specific needs, then our experts will be happy to assist you.

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What is a Digital Building Directory?

admin — Tue, 09 Apr 2024 20:24:52 +0000

The era of static paper-based lists has faded into history; in its place, modern electronic directory displays adorned with interactive interfaces adorn the entrances and lobbies of buildings, boasting an array of cutting-edge features. These displays provide a dynamic overview of the building’s occupants and offer an efficient means of navigating its services and businesses. It comes as no surprise that this contemporary form of digital lobby signage has emerged as an industry mainstay. Yet, what precisely do we mean by digital building directories?

What are Digital Building Directories?

Digital building directories, also known as digital lobby signage, represent a specialized form of digital signage tailored to supplant traditional static building directories. This distinctive genre of digital signage boasts a host of advantageous features, including remote management capabilities and interactive digital wayfinding functionalities. Characterized by their dynamic and visually appealing design, they impart a contemporary aesthetic to any building while commanding attention. While office buildings are the primary domain for these directories, they are also prevalent in schools, medical complexes, and residential buildings.

What are the Components of a Digital Building Directory?

Digital building directories are typically comprised of 3 main components:

Digital Signage Hardware: The physical components of your electronic directory display, which can vary depending on medium and also maker. While some directories of signage may utilize commercial grade screens, others may use digital kiosks, interactive touch screen signage, or specially designed screens as well. In order to facilitate a network connection, digital signage hardware also typically includes a media player to receive and play your content.
Digital Signage Software: This software is what enables the deployment, creation, editing, analysis, and scheduling of your content on your screens.
Digital Signage Content: The content deployed on your digital signage, which can include a combination of images, video, text, audio, and more.

Ignoring Wall Structure

Failing to consider the structural integrity of your wall or ceiling may lead to an insecure mounting and jeopardize the stability of your display. Installing heavy digital screens on weak surfaces can induce drooping, tilting, or, in extreme cases, even a catastrophic collapse. Such incidents not only risk structural harm to your location but, in businesses like restaurants and other public establishments, they could necessitate a temporary shutdown. Entrusting your installation to a professional who can assess and carry out the task guarantees long-term safety and security.

Neglecting VESA Compatibility

VESA (Video Electronics Standards Association) standards dictate the pattern of the mounting holes on the back of your digital screens. While many screens and manufacturers use common VESA mounting patterns, some displays may deviate from conventional VESA patterns. In order to ensure you order the correct bracket for your displays, it is important to check the VESA compatibility of your mount and screens. If your screen uses less common VESA mounting patterns, then please contact our experts to ensure you receive the correct mounting arms for your screen.

What are the Key Features of Digital Directories?

In order to facilitate quick changes, and an immersive atmosphere, digital building signage is typically equipped with a number of useful features. The features included may differ depending on your type of screen, as well as the purpose of your directory, however. Some of the more popular features of digital directories are:

Dynamic Content: Digital signage facilitates the effortless generation and presentation of dynamic content, encompassing text, images, videos, and animations. Such versatility empowers businesses to swiftly update and tailor their messages as needed.
Remote Management: Remote management is a feature offered by digital signage providers, enabling you to modify, refresh, and schedule your content via an online portal. Instead of replacing a directory entirely when tenants change, you can easily update listings from a centralized location.
Interactivity: Some digital directories offer interactivity features, including touch screen capabilities that allow users to engage with their content. Digital directories often provide user-friendly navigation, allowing visitors to easily search for a particular office, person, or service within the building. This can include features like alphabetical listings, category filters, or even a search function.
Real-Time Information: Digital signage can display real-time information, such as news feeds, social media updates, weather forecasts, or live event schedules, providing relevant and timely content to your tenants and guests.
Integration with Other Systems: Digital directories may be integrated with other building systems or databases, allowing for seamless updates and coordination with access control, security, or visitor management systems.
Cost-Effective Updates: Rather then printing new physical signage every time you need to make a change, digital signage allows you to make changes instantly and in a cost-effective manner.
Customization: Building owners or administrators can often customize the appearance and content of digital directories to align with the specific needs and branding of the building or complex.

Who Benefits from Building Directories?

This style of modern digital directory has become so popular because it benefits both your tenants and your business. By leveraging modern technology and elevating your tenants experience, your business is the one who benefits the most in the end. What are some of these benefits?

The ability to enhance your visitors wayfinding ability with 3D and 2D maps.
Easily advertise for local events, or promote availability to potential new tenants.
Make changes on the fly to ensure all information is always accurate.

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What are Digital Menu Boards?

admin — Mon, 08 Apr 2024 16:45:04 +0000

In the modern era, digital menu boards are increasingly prevalent, with a growing number of restaurants embracing them daily. Diverging from conventional static menus, these dynamic electronic showcases are now a ubiquitous sight in restaurants, cafes, and even fast-food chains. Beyond mere modern convenience, they offer real-time updates, captivating visuals, and cost-saving advantages. But what precisely constitutes a digital menu board? This article delves into its definition, benefits, and common features.

What is a Digital Menu Board Exactly?

A digital menu board, also known as a digital menu display, serves as a type of digital signage commonly found in restaurants, fast-food outlets, and other food service establishments as a replacement for traditional printed menus. Instead of physical boards, these establishments utilize digital screens to showcase menu items, prices, and specials in an engaging and dynamic manner. These screens can be mounted on walls or ceilings, offering various orientation options depending on the setting. Digital menu boards often serve as focal points, capturing the attention of customers from the moment they enter until they place their orders.

This form of menu presentation has become a standard feature in modern restaurants due to its convenience, adaptability, and user-friendly nature. Key attributes such as remote content management, dynamic video and image capabilities, and sophisticated content scheduling are prevalent in this type of restaurant digital signage.

What are the Components of a Digital Menu Board?

Similar to other styles of digital signage, digital menu boards are typically comprised of 3 main components:

Digital Signage Hardware: The physical components that make up your digital menus, which can vary from company to company. While many restaurants typically use commercial grade tvs for menu boards, digital kiosks and touch screen kiosks are also used as well. In order to facilitate a network connection, digital signage hardware also typically includes a media player to receive and play your content.
Digital Signage Software: This software is what enables the deployment, creation, editing, analysis, and scheduling of your content on your screens.
Digital Signage Content: The content deployed on your digital signage, which can include a combination of images, video, text, audio, and more.

Who Benefits from Digital Menu Boards?

This style of modern digital menu has become so popular because it benefits both your customers and your restaurant. If it is a busy Saturday morning at your café and your line stagnates because customers cant read your menu ahead of time, what do you do? By leveraging modern technology and elevating your customers experience, your restaurant is the one who benefits the most in the end.

Here are just some of the benefits of digital menu boards:

Digital menu boards are convenient! Update your menu in seconds from anywhere in the world and ensure the information displayed to your customers is always accurate.
Digital menu boards keep your lines moving because people can easily read your menus ahead of time.
Dynamic and moving menus keep your customers engaged while they wait, and is the perfect place to place relevant important updates.

What are the Most Popular Digital Menu Board Features?

Dynamic Content: Digital signage allows for the easy creation and display of dynamic content for your menu boards. This content can include any combination text, images, videos, and animations, and can be customized to perfectly fit your branding.
Remote Management: Digital signage providers offer a service which allows you to change, update, and schedule your content through an online portal instantaneously. This ensures your customers always have the correct information, and gives you full control as a restaurant owner.
Dayparting Scheduling: Dayparting is a feature which allows you to customize the content shown to your customers and show different elements at different time. Separate breakfast, lunch, and dinner menus can be preprogrammed for specific times for example, or you can set a special menu or promo to show for a limited duration. This feature can also be used to A/B test new menu items or features as well.
Cost-Effective Updates: Rather then printing new physical signage every time you need to make a change, digital signage allows you to make changes instantly and in a cost-effective manner. Are you out of a specific menu item? Easily note that on your menu board, or remove the item entirely until it comes back in stock as to not confuse customers.
Upselling Opportunities: Digital menu boards can strategically promote your combos and specials by using dedicated dynamic content. Showcase relevant combos, add-ons, and special offers to increase your average transaction right at your point of sale.

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What is Digital Signage?

admin — Mon, 08 Apr 2024 15:44:01 +0000

In a digital-centric age, conventional approaches to presenting information are yielding ground to inventive solutions that enthrall and interact with viewers. While you might be familiar with phrases like digital signage or electronic displays, understanding their essence is key. Digital signage has emerged as the prevailing marketing tool across diverse sectors, and herein, we’ll delineate its precise nature.

What is Digital Signage?

Digital signage refers to an electronic display platform, employing digital screens to exhibit diverse multimedia content such as images and videos. While commonly utilized for purposes like digital directories, menu boards, and promotional displays, it has swiftly established itself as a ubiquitous tool in the business world. Simply put, digital signage pervades various aspects of our daily lives, from advertisements at bus stations to screens in movie theaters and even informational displays at transportation hubs.

As digital signage increasingly integrates into both commercial and consumer realms, it becomes imperative to comprehend its nature and significance. Recent data underscores its widespread reach, with an estimated 135 million individuals exposed to digital signage weekly. Moreover, there’s a notable surge in businesses adopting this technology, with approximately 60% of non-users intending to invest within the next two years. In an age where efficiency is paramount, the allure of digital signage lies in its convenience, environmental friendliness, and potential for time and cost savings.

What is the Definition of Digital Signage?

According to Wikipedia, digital signage is described as “a segment of electronic signage” and utilizes technologies such as LCD, LED, projection, and e-paper to exhibit digital images, video, web pages, weather data, restaurant menus, or text.

Typically, digital signage consists of three primary components:

Digital Signage Hardware: These are the physical elements of electronic signage, which may vary depending on the medium and manufacturer. While some types of signage may utilize commercial-grade screens, others may employ digital kiosks, interactive touch screen displays, or specially designed screens. Additionally, digital signage hardware often includes a media player to facilitate network connectivity and playback of content.

Digital Signage Software: This software facilitates the deployment, creation, editing, analysis, and scheduling of content on digital signage screens.

Digital Signage Content: This refers to the content deployed on digital signage, which may comprise a variety of elements including images, video, text, audio, and more.

What are the Key Features of Digital Signage?

Dynamic Content: Digital signage allows for the easy creation and display of dynamic content, which can include text, images, videos, and animations. This flexibility enables businesses to update and customize their messages quickly.

Remote Management: Remote management is a service offered by digital signage providers which allows you to change, update, and schedule your content through an online portal.

Interactivity: Some digital signage screens offer interactivity features, including touch screen capabilities that allow users to engage with their content. An example of this would be a mall or office building with touch screen wayfinding signage.

Real-Time Information: Digital signage can display real-time information, such as news feeds, social media updates, weather forecasts, or live event schedules, providing relevant and timely content to your viewers.

Cost-Effective Updates: Rather then printing new physical signage every time you need to make a change, digital signage allows you to make changes instantly and in a cost-effective manner.

What are the Types of Digital Signage?

Digital signage is a staple of modern businesses because the uses for this revolutionary technology are absolutely endless. Businesses across almost every industry worldwide have found their own uses for digital signage, however, here are some of the more popular ways to use digital signage screens.

Digital Menu Boards
Digital Building Directories
Digital Informational Displays
Digital Retail Signage
Digital Video Walls
Digital Wayfinding Signage
Interactive Touch Screen Kiosks

These are just a few of the uses for digital signage, there are as many uses out there as businesses who use this technology.

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7 Features to Look for in Digital Signage Brackets

admin — Thu, 19 Oct 2023 21:00:09 +0000

Digital signage brackets come with many features to ensure that your installation is easy, secure, and fits your desired space perfectly. Deciding which of these features are important for your specific needs is a key part of choosing your mounting style. Making a list of important features in advance can best help you decide which features are the most necessary for your business; if you are having trouble deciding which features are most important, then our experts can guide you through the process and help select the best bracket for your space. In this article we’ve listed 7 common features many of our clients look for in their digital signage mounts.

Multi-Screen Connectivity

When deciding on a digital signage bracket, it’s important to consider the number of screens you need to mount and how. While it may be simpler to get multiple single screen mounts, using a mount specifically designed for your number of screens has its advantages. Not only will it be easier to tilt and level your digital signage, but your overall installation will be more aesthetic, sturdy, and secure. If you plan on adding screens in the future, then you should inquire about modular digital display mounts, which are capable of more easily incorporating new screens.

Tilt Capability

In order to ensure your customers and guests can view your digital signage screens with ease, it’s important to check if you will need mounts with tilt capability. Different signage brackets will have varying levels of tilt and swing, ranging from full motion to completely fixed. If your installation is mounted behind a restaurant counter for example, tilting your screens downward slightly may be necessary to create an optimal viewing experience. For more information, or assistance determining which tilt level is best for your installation, please contact our experts directly.

Leveling Options

When working with multi screen installations, and installations in difficult spaces, signage mounts with built in leveling features are especially important. Not only does this ensure that each screen is perfectly level with each other, but it also helps make the installation quick and easy.

Cable Management

Keeping wires hidden and out of sight helps contribute to a clean and professional look, making effective cable management an important feature to lookout for. Depending on the location of your installation, cable management will be more or less important for your digital signage brackets. For example, cable management is recommended when your brackets have exposed sides, when your outlet is not directly behind your brackets, or if you are using a ceiling mounting bracket.

Weight Distribution

When deciding on a mounting bracket for your screens or digital signage, it is important to select one that offers advanced weight distribution. Advanced weight distribution systems actively distribute the weight of larger and heavier screens across multiple mounts, resulting in higher stability and security.

Security Features

Security features such as anti-theft design and tamper-proof locks are important for installations in high-risk areas like outdoor digital signage. Digital signage is a big investment in the future of your business, and mounts with these security features are specifically designed to protect that investment. While tamper-proof locks and anti-theft design are only two of the many ways that businesses choose to secure their screens, they are an excellent option for any installation. If you have any questions about secure digital signage mounts, please contact our experts.

Mounting Style

Finally, it is important to consider exactly what mounting style you want to go with for your installation. Not only can this have an effect on the other features you will want, but it can also have an impact on the aesthetics of your space as well. For example, while cable management is a common feature for wall mounted brackets, it is even more common when using ceiling mounted brackets; additionally, a ceiling mounted installation may also require a tilt feature with a wider range of motion.

In Conclusion

In conclusion, deciding which digital signage features are important for your specific needs is a key part of choosing your mounting bracket and style. While this can be a daunting task to approach, these 7 key features above are some of the most commonly requested for a reason. If your specific installation requires brackets with a feature that is more specialized, our experts will be happy to help you find your perfect mount.

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7 Common Mistakes to Avoid When Installing Digital Signage Mounts

admin — Wed, 18 Oct 2023 21:07:00 +0000

Incorporating digital signage into your business strategy can serve as an excellent means of communication, captivating your audience and elevating the overall atmosphere. Nevertheless, the path from selecting the appropriate mounts for your digital signage to accomplishing a flawless installation presents its own set of challenges. To ensure the smooth installation of your new digital signage displays, it’s imperative to steer clear of typical problems that may emerge throughout the installation process. This article examines seven key errors that individuals and businesses frequently face when setting up digital signage mounts. By identifying and preparing for these problems, you’ll be well on your way to crafting striking and secure visual presentations that leave a lasting impression on your patrons and guests.

Neglecting Proper Measurements

Not taking accurate measurements is one of the most frequent mistakes people make when choosing a digital signage bracket or mount. By accurately measuring both your mounting location and your display, you can more easily select the correct bracket for your project. Furthermore, ensure you compare the size and weight of your screen with the specifications listed on your bracket to confirm compatibility; this will help prevent instability and damage to both your mount as well as your space.

Skipping the Studs

While it might be tempting to depend exclusively on drywall anchors to achieve flawless aesthetic positioning, this approach can lead to problems. Opting to mount directly into wall studs offers a robust base, assuring the stability of your digital signage displays. This becomes particularly critical when installing heavy displays, digital video walls, or multi-display digital signage brackets.

Ignoring Wall Structure

Neglecting VESA Compatibility

Misjudging Viewing Angles

Improperly positioning your displays in terms of height and angle can have adverse effects on your installation, fundamentally altering the viewer’s experience. An incorrect height or angle can lead to subpar visibility, cause discomfort for viewers, and significantly diminishing the effectiveness of your screens. Although many signage brackets offer tilting capabilities, it’s crucial to take your audience’s average eye level and your space’s layout into account to attain the most advantageous viewing angles for your installation. Careful of these crucial factors will save you the time and expenses associated with reinstalling your brackets.

Underestimating Future Adjustments

While certain digital display bracket installations are meant to be fixed in place, others should allow for adaptability in the future. It’s essential to steer clear of mounting your displays in a manner that limits your capacity to make alterations when necessary. For instance, if there’s a possibility of requiring an additional screen for your digital menu boards down the road, factor that in when selecting a bracket style. If your wall’s capacity can accommodate only three screens but you might need four, you might want to contemplate ceiling mounts as an alternative. Proactively considering the future and ensuring flexibility in your installation will guarantee that your digital signage maintains its effectiveness over time.

Forgetting Cable Management

Untidy cables not only give off an unprofessional vibe but also pose safety risks and disrupt the visual appeal of your digital signage installation. While your cable organization strategies may differ based on your specific bracket type and the characteristics of your space, taking a proactive approach guarantees orderly, secure, and visually pleasing signage. For example, when employing wall brackets for digital signage, you might consider installing electrical outlets behind your digital signage mounts in advance. Additionally, several ceiling brackets specifically designed for digital signage come equipped with built-in cable management along their mounting poles. If you have any questions regarding power and cable management, it’s advisable to consult with your installation expert for guidance.

In Conclusion

Remember, meticulous planning, accurate measurements, proper compatibility checks, and attention to structural details are your allies. By avoiding these seven common mistakes, you’re not only safeguarding your investment but also optimizing the impact of your digital signage displays. With a secure and well-executed installation, your visual communication will shine brightly, engaging your audience and conveying your message effectively.

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